The Aramancm (or Ferguson) Fallacy
The dangers of imagined benefits
As president of the Ford Motor Company Robert McNamara relentlessly pursued data measurement to optimise processes. During the Vietnam War he was U.S. Secretary of Defense. Despite the inevitable chaos of the guerilla war, he focused again on easily measurable data – body counts, bombs dropped, ships intercepted, and miles of land 'controlled'. In his s…
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